Mula berbisnes internet

Kalau anda baru hendak mula berjinak-jinak dgn business online, saya syorkan anda mulakan secara kecil-kecilan dahulu. Mulakan secara part-time dahulu. Biasakan dahulu diri anda dgn segala karenah-karenah business online dahulu sebelum melompat terus ke dalam dunia business online ini. Saya sebagai seorang yang agak berpengalaman dalam business online ni pun, kadang-kadang tertipujugak dgn segala macam program yg berbentuk skim cepat kaya di internet. Malah bukan sahaja berpengalaman tetapi jugak mempunyai sijil penyertaan ke beberapa workshop jutawan internet terkemuka.

Kita mesti faham bahwa business internet ni tetap suatu jenis business yg serupa juga seperti business-business di luar sana cuma ia dijalankan dalam bentuk maya. Bermaksud di sini, jika kita hendak membuka sebuah businesslah katakn di luar sana, kita mula-mula sekali kena mencari sebuah kedaidan menyewa kedai tersebut, kemudian mengisi kedai tersebut dgn stok barang-barang untuk dijual.

Begitu juga dgn business internet, kita mulakan dgn menyewa hosting, domain name dan menguploadkesemua produk-produk (contoh:ebook) ke dalam hosting kita untuk tujuan download produk. Cuma yg bestnya, bisnes online ni tak payah susah cari tempat berniaga dan customer berjuta-jutaanytime boleh dapat bukan shj dalam negara malah luar negara. Katakan anda hendak promote keropok basahlah katakan kpd org putih, senang shj dgn menggunakn internet, betul tak?

Kebenaran Tentang Pengiklanan Online.

$$$$$$$$$$$$$$ Korang mungkin sudah sedia maklum dengan konsep pengiklanan semula, iklan korang mungkin telah dilhat 8-10 kali sebelum menjangka sebarang pembelian. tidak kira tahap kemajuan teknologi, psikologi manusia tidak boleh berubah. otak masih lagi di tempatnya. lebih pendedahan yang korang dapat maka ia akan menjadi kebiasaan, dan orang akan mula menyukainya.

Tidak kira dimana korang tinggal, korang mesti ada pengalaman mempunyai kempen korang sendiri. selama masa tersebut mereka melangkah kedepan melalui pengiklanan. megahantar ke press release, keluar dalam rancangan tv, mengelilingi setiap negeri memberi ucapan, membuat penjumpaan awam dengan mengadakan jamuan, pelancaran, pembukaan, makan malam dll. secara ia boleh dilihat dimana-mana sahaja pada masa yang sama.

Fikirkan tentangnya. walaupun hari cuti dan iklan masih dipaparkan apabila ada sesuatu keraian. kita ambil contoh air minuman coke, kenapa ia perlu memastikan jenamanya menjadi pilihan orang ramai. kebenaran:

1. jangan biarkan orang melupai korang, pastikan korang sentiasa berada di hadapan selalu.
2. sentiasa aktif dalam kempen pengiklanan.
3.jangan hanya menggunakan satu medium pengiklanan, korang gunakan sebanyak mana iklan yang anda mampu. 4.gunakan tajuk yang terbaik bagi setiap iklan korang, jadi orang kenal dengan iklan koranga dan menjadi kebiasaan untuk klik melalui iklan korang.
5.di dalam fikiran manusia, apabila mereka melihat iklan korang dimana2, secara automatik ia akan mewujudkan pengaruh berikut mengenai korang:
-Korang dipercayai kerana membuat iklan yang agresif.
-Korang mesti boleh buat duit, kerana itu anda membelanjakan wang untuk pengiklanan.
-Produk korang mesti bagus, kerana itu orang membelinya.
-Orang lain sudah membelinya, adakah saya ketinggalan sesuatu yang penting?
-Jadi saya juga akan mencubanya.

Sekarang mari kita imbas kembali. bagaimana maklumbalas ini kepada perniagaan korang? jadi perbelajaan yang lebih tidak boleh untuk masa yang panjang. bagaimana pelan untuk membuat ia menjadi iklan yang praktikal?

bagaimana mahu memulakan:

1.hantar iklan korang ke semua ezine menggunakan servis submission yang murah.

2.gunakan laman secara automatik-iklan korang dipaparkan di jutaan laman web di internet. disini perniagaan yang baru biasanya bermula.

3.iklankan ad korang di tempat yang terbaik, lakukan kajian mengenai target pemasaran dan iklankan disitu.

4.tuliaskan satu artikel. apabila menuliskan artikel dan cari tempat untuk mensiarkannya, dapatkan tempat yang mempunyai trafik yang tinggi.

5.tempah (sejuta) pelawat yang dijamin, semetara mencipta laman yang istimewa yang diberikan secara percuma dengan pendaftaran disediakan

6.sebarkan program affiliate yang terbaik.

7.dapatkan kerjasama dengan laman web yang mempunyai pelawat yang ramai dalam industri.

8.binakan taktik penjenamaan dengan mencipta banner dan tempatkan di tempat yang ramai pelawat.

9. jangan hantar ke press release jika itu maklumat yang bernilai.

Pastikan iklan korang boleh dilihat dimana2 pada masa yang sama. bermula dengan yang kecil kemudian membuat semula dengan keuntungan korang. pastikan ia kekal dan terus kekal. kemudian iklan dengan lebih banyak. Memag masyuuuk! Technorati Profile

Concept of Internet Marketing for Beginners-KONSEP PEMASARAN INTERNET UNTUK 'ORANG BARU'

This article will attempt to explain the concept of Internet marketing for beginners and will outline some basic strategies which can help a business owner to launch his own Internet marketing campaign. We will cover concepts such as creating a website, placing banner ads, sending out e-newsletters, orchestrating an email marketing campaign and optimizing your website for search engines.

For beginners, internet marketing can be somewhat of an oxymoron. Why? This is because while in theory the concepts behind Internet marketing might be quite simple, executing effective strategies can be extremely difficult. This can even be tough for those who are quite experienced in the world of Internet marketing.

Creating a website is one of the most basic steps for starting an Internet marketing campaign. If you don't have a website or have a poorly designed website you should consider creating or re-designing a website to adequately market your products. If you do not have experience in web design, there are a number of software packages which make it simple for those with no design experience to create a functional website. However, hiring a web designer is worthwhile because he can work to create a website which is attractive, functional and suitable to your products and series. He can also help you include more advanced features on your website.

Another popular option for advertising your business on the Internet is banner ads. Banner ads are advertisements which typically appear along the top of a website but it may also include smaller ads in other locations. Banner ads typically include graphics and text which entice Internet users to click on the advertisement. Once a user clicks on the ad, they are directed to your website. This type of advertising can be very effective when care is taken to place the advertisements on high traffic websites which attract an audience who may have an interest in your products.

Email marketing campaigns can be another successful aspect of an Internet marketing campaign. Email marketing essentially involves sending out emails to a group of individuals who may be interested in your products and services. Care should be taken in sending out these emails to avoid sending emails which are unsolicited and will be viewed as spam. One way to do this is to only send out the emails to users who have requested inclusion on an email mailing list. Another way to do this is to provide value in the emails as opposed to just including advertisements. This can be done by offering relevant advice in your emails and other useful information which may be of interest to the recipients of the email.

Sending out e-newsletters can also be a part of an effective Internet marketing strategy. E-newsletters are essentially emails which may contain a variety of information including informative articles, useful quizzes, relevant advertising or any other information which is deemed worthwhile for the recipients of the e-newsletter. The importance of these newsletters is that they can be used as marketing tools which are not viewed by the recipients as an advertisement. One way to do this is to incorporate links or other soft sale approaches into the copy of the e-newsletters. However, care should be taken to keep these references minimal so the e-newsletter is not viewed as spam.

Finally, optimizing your website for search engines is a critical aspect of an Internet marketing campaign. Search engines rank websites according to quality and relevance for particular search terms. Many Internet users appreciate the effort by search engines and use these search engines to find the best websites on a particular subject. This means the Internet users are likely to only visit websites which rank well with search engines. Therefore if your website is not high ranking, you are not likely to generate a great deal of traffic from Internet users who use search engines to find relevant websites. Top ranking websites are likely to obtain the most traffic from search engines and all websites falling on the first page of the search engine results will likely enjoy some degree of success in improving their traffic.

Advertisement Campaigns: Click, Promotion, Profit

The marketers believe in promoting their products and services through advertisement campaigns. Such activities done for advertising and promotion, helps in creating awareness among the target audience. In turn, the advertisers get good response and an expanded market share. Now, the medium of advertising must be vast enough to reach maximum amount of audience. The most suitable medium comes out to be Internet, which have the ability to spread the buzzword across its length and breadth.

The intensity of advertisement campaigns is useful in creating brand awareness. When it comes to advertising agencies, India has a few premier ones that also provide online advertisement campaigns. It is due to the growth in number of users that has reached 46 million, according to IAMAI. In 2006, there were 291 brands that spent over Rs. 10 lacs targeting Indian users. This is a clear indication of growth in awareness about benefits of online advertising. The advertisers are keen to advertise online due to the wide reach and response of this medium.

The advertisement campaigns are driven on strategies that are formulated by ad agencies. The details related to size of ad, its placement, rotation, appearance, keyword analysis, display time etc. are taken into account. This is done in order to ensure maximum response and lead generation for the advertiser. Therefore, few advertisers consider online advertising as an initial step towards sale process. The leads so generated, are converted to customers by the business developers or sales officers. The advertisements are attractive in appearance and capable of captivating the user’s interest.

The uses of advertisement campaigns are done by advertisers most commonly but the choice of medium differs. This difference is due to the awareness and budget. Now, internet is that medium, which enables an advertiser to take control of the ad spends and reaches large relevant audience. In this way, the chances of getting a high ROAS increases.

The return on ad spend is likely to become high due to the techniques used for advertisement campaigns, which enables an advertiser to target audience according to its choice. Use of Geo-Targeting, Capping or targeting users according to the connection type i.e. broadband/narrowband, is common among advertisers. Online advertising is surely an impressive way to do promotions.